A new 234-Room destination is underway at 560 Seventh Avenue: Margaritaville Holdings announced it’s building a new Margaritaville Resort in New York City. Located in Times Square, blocks away from the bright lights of the entertainment district and New York’s most popular attractions, the 29-story property is expected to open in late 2020. Once complete, the $300 million project will boast several Margaritaville food and beverage concepts, a rooftop LandShark Bar & Grill and pool, retail space and more.
In partnership with International Meal Company (IMC), food and beverage venues include a Margaritaville Restaurant, LandShark Bar & Grill, 5 o’Clock Somewhere Bar, Floridays Airstream Café, and an all-new concept, Chill Bar. Retail space is planned for the lobby, allowing guests a way to extend their visit to paradise and bring the island life home.
The resort will be developed by Sharif El-Gamal’s Soho Properties, in partnership with Chip and Andrew Weiss and MHP Real Estate Services.
Margaritaville is a global lifestyle brand inspired by the lyrics and lifestyle of singer, songwriter and best-selling author Jimmy Buffett, whose songs evoke a passion for tropical escape and relaxation.
Margaritaville features 12 lodging locations with more than 20 additional projects in the pipeline, four gaming properties and more than 60 food and beverage venues including signature concepts such as Margaritaville Restaurant, award-winning JWB Prime Steak and Seafood, 5 o’Clock Somewhere Bar & Grill and LandShark Bar & Grill. More than 20 million travelers every year change their latitude and attitude with a visit to a Margaritaville resort, residential real estate destination, vacation club, vacation home rental or restaurant.
About Soho Properties
Soho Properties, Inc. is a privately held, real estate development and investment firm headquartered in New York City. Founded in 2003 by Sharif El-Gamal, the firm is a market leader in the ownership and development of premier residential, hospitality, office, retail and mixed-use projects in Manhattan. The Soho Properties team arranges and participates in strategic real estate investments, generating opportunities for its clients through the acquisition of both single assets and portfolios.
SOURCE: Margaritaville Holdings
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